I’ve always been a fan of the phenomenon of marketing tourism. Back in the day – 1997, since you ask – I did my bit to irritate Naomi Klein and put a little bit of Salford on the global map….
A version of this blog first appeared in the pages of B2B Marketing, posted online here. This is the first in a regular, quarterly series linking psychology and marketing, flying under the banner of I’m Still Thinking. Thanks for the…
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