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Posts Tagged "narrative"

Learning from those you train

June 10, 2018

It was my privilege last week to train a baker’s dozen of some the brightest and best in market research. A new client for me, a household name well beyond the industry, and in a sector I’m really only now…

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No so densely overcrowded after all

All hail the statistics of the year

December 18, 2017

The Royal Statistical Society is a splendid, august body. Founded early in Queen Victoria’s reign, the original stated aim of the Society was set out by its founding fathers – “statists” as they called themselves; as members still call themselves…

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Swatch 13

Storytelling and archetypes around climate change #Paris2015

November 30, 2015

Starting today, the United Nations Paris Conference on Climate change is taking place. The threat of global warming is, and will continue to be, an issue of primary importance for life on our planet as we know it. However, the…

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