Podcasts

More C-3PO and BB-8 than GDPR and CCPA, and definitely NSFW

23/12/2019

“It’s Christ-maaaaaaaaas!” With the stretched vocal chords of Slade’s Noddy Holder ringing in our ears, the three not-so-wise men…

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Seeing what others don’t

19/12/2019

Insight truly is the superpower that unlocks and drives innovation. By developing a deep and useful understanding of a person or a…

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Why the Kendall Jenner Pepsi ad flopped

17/12/2019

A favourite former boss of mine used to say, of those who believed their own BS: “They’ve been smoking their own Kool Aid, Sam!” H…

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Three is the magic number

12/12/2019

Cicero, the best preserved Roman orator, had it right. Three really is the magic number. In rhetorical terms, two items seems ill-…

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From unconscious incompetence up

10/12/2019

I was first introduced to the 2×2, competence x consciousness matrix by a consultative sales trainer named Alan Morton, a partner…

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Timeout – the secret of human flying

05/12/2019

“The Guide says there is an art to flying”, said Ford, “or rather a knack. The knack lies in learning how to throw yourself at the…

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Who even cares about insight?

03/12/2019

Insight is of course crucial for the insight industry – what is often called market research. It matters, too, for those who work…

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When ideas have sex

28/11/2019

Matthew White Ridley – the 5th Viscount Ridley – is a journalist, businessman, and hereditary member of the British House of Lords…

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Shaving with Occam’s Razor

26/11/2019

Einstein was a great believer that “Everything should be made as simple as possible, but not simpler.” Despite his luxuriant moust…

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