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How to be insightful

Unleash your inner Archimedes – and take timeout

How to be insightful by Sam Knowles

Welcome to the world, “How To Be Insightful”

On the power of story, empathy, and insight #PRCA2017

Making sense about the impact of science

Flying Carpet Car

I’ve seen the future of learning – and I like it

Swatch 22

12 things we learned @APGLondon’s #StrategyVsRobots conference

3 clues that Big Data might be Old News #SmallDataForum

Swatch 06

Timeout: the key to killer ideas

Why storytelling matters to business more than ever

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At Insight Agents, we believe that the words you choose to tell your story say a lot about you.

We believe that companies should talk like great speakers do – simply, clearly and consistently.

We believe that companies and brands should tell just one story, whoever they’re talking to.

We believe that the best brand stories are rooted in genuine, data-rich insights about a product, a market, a category.

We believe that logos without language are like songs without lyrics.

We believe that jargon is the enemy of good communication, a smokescreen designed by the insecure to keep others out.

And we believe that a few words are more powerful than lots. We believe in the power of silence.

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