How to be insightful
This Best Practice Guide to data storytelling originally appeared on WARC – the World Advertising Research Center database run by Ascential, the owners of the Cannes Lions. This is a link to the original article (may require subscription), written by Insight Agents’ Founder & MD, Sam Knowles, author of the 2020 book.
How to tell stories using data and statistics
How to tell stories using data and statistics This Best Practice Guide to data storytelling originally appeared on WARC – the World Advertising Research Center database run by Ascential, the owners of the Cannes Lions. This is a link to the original article (may require subscription), written by Insight Agents’ Founder & MD, Sam Knowles, author of […]
Speed read: “Narrative by Numbers”
Speed read: “Narrative by Numbers” This post originally appeared on WARC – the World Advertising Research Center database run by Ascential, the owners of the Cannes Lions. This review of “Narrative by Numbers: How to Tell Powerful & Purposeful Stories with Data” was written by Jem Fawcus, founder of the research agency Firefish. This is […]
