In this episode of The Data Malarkey Podcast, host Sam Knowles speaks with John Hibbs, Founder of CoEfficient, a company that helps businesses grow by focusing on people. CoEfficient gathers employee feedback and uses it to drive both individual and organisational development, ensuring that businesses prioritise relationships and workplace culture alongside performance.
The foundation of CoEfficient
CoEfficient operates on the belief that businesses are fundamentally groups of people. By listening to employees and valuing their input, organisations can create environments where people feel engaged, motivated, and fulfilled. Hibbs argues that when businesses place people at the centre of their strategy, they enhance productivity, innovation, and overall success.
The company works with diverse clients worldwide, using data-driven insights to improve business culture and performance. Hibbs, based on his native Guernsey, is committed to helping organisations build strong, sustainable teams by ensuring that the workplace supports personal and professional growth.
John Hibbs’ journey to data-driven growth
Hibbs’ career path has been anything but conventional. Twenty-five years ago, he ran a personal training business but struggled to scale it beyond himself. A chance meeting with a business mentor introduced him to the power of data, measurement, and evaluation in driving success.
This realisation transformed his approach, leading him to develop his Monergy Flow model, which focuses on the flow of money and energy within an organisation. By applying scientific and analytical thinking to business growth, he was able to turn his struggling enterprise into a thriving, scalable business.
The Monergy Flow model
The Monergy Flow model explores how money and energy move within an organisation, identifying where resources are optimally used and where they may be wasted. Hibbs believes that businesses often focus too much on financial metrics alone, neglecting the human and emotional aspects of work.
By looking at both financial and energetic investments – such as employee morale, motivation, and job satisfaction – companies can develop a more sustainable and holistic approach to growth. CoEfficient helps businesses track these factors and adjust their strategies to maximise both financial and human potential.
The power of employee feedback
At the core of CoEfficient’s approach is genuine employee feedback. Hibbs explains that businesses often make assumptions about what their teams need rather than asking them directly. CoEfficient gathers, analyses, and applies employee insights to create strategies that foster better engagement, retention, and workplace satisfaction.
By addressing concerns and recognising what truly motivates employees, businesses can develop stronger teams, reduce turnover, and improve overall productivity. Hibbs highlights that happy, engaged employees are more likely to contribute creative solutions and long-term commitment to their organisations.
People, relationships, and business success
Hibbs strongly believes that businesses should prioritise relationships, trust, and emotional intelligence. When employees feel valued and heard, they are more engaged, committed, and driven to succeed. This people-first approach doesn’t just improve employee wellbeing; it also strengthens company performance and resilience.
Conclusion
John Hibbs’ journey from personal training to data-driven business growth highlights the power of placing people at the centre of business strategy. Through CoEfficient’s evidence-based approach, businesses can create thriving workplaces where both individuals and organisations succeed. By investing in strong relationships and a positive workplace culture, companies can achieve sustainable growth while fostering a workforce that feels empowered and fulfilled.
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This blog was created using ChatGPT.
